Saturday, October 15, 2011

Identify as many persuasive techniques as you can find on the site:

-Intensity (comparative)- "Child poverty in a rich country."
-Glittering generalities- "Gifts of joy for lasting change!"
-Simple solutions- "An organisation you can trust."
-Scientific evidence- "Your donation could go up to 4 times further."
-Warm and fuzzy- "Through child sponsorship, two lives are changed forever- yours and the life of your sponsored child."
-Bandwagon- "Join the Million Moms Challenge."
-New- "New! 2011 Holiday catalog"
-Repetition- "We". Gives the impression that it isn't personal and isn't deceiving you to get money- for a good cause.
-Ethos- "Across the globe",establishes credibility.

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